The rise of the Internet has profoundly changed the source of information and the relationship between the public and the media. In the face of modern changes, journalists are required to make some changes to adapt to the trend in collecting news, content, transmission methods, and relationships and interactions with the public. In fact, in Vietnam today, many journalists have exploited and used a certain amount of information from social media platforms. They also see social media as a channel, a medium, and a way to transmit information to the public or build their image on the internet. However, in the process of exploiting and using social media, journalists have faced many difficulties. This paper will use the method of content analysis and synthesis to analyze practical solutions to help Vietnamese journalists and journalists around the world improve their ability to exploit and use social media to serve their work in the context of globalization. With the aim of proposing some solutions to overcome limitations and obstacles and to improve the efficiency of the use and exploitation of social media communication by journalists today. In addition, the paper also contributes to enriching the documentation on the use and exploitation of information on social media platforms of Vietnamese journalists.