Investigating the Factors Affecting Sustainability of Mobile Learning at University Level: An Empirical Study of District Hafizabad, Punjab, Pakistan

Abstract

Mobile learning leverages portable devices such as smartphones and tablets to deliver educational content and facilitate learning. It offers flexibility and accessibility, allowing students to learn anytime and anywhere. This approach enhances engagement through interactive and personalized experiences. Mobile learning supports diverse educational needs and promotes continuous learning beyond traditional classroom settings. The objective of the research was to analyze the factors that affects students’ behavior intention, their attitude towards using technology and sustainability of mobile learning and to find out relationship between technology acceptance variables, student’s behavior intention, students’ attitude toward using new technology and sustainability of mobile learning. The study was descriptive in nature and adopt the survey method to collect quantitative data. For study all the two universities of Hafizabad district were selected. The data for studies was collected using questionnaire. This study's findings regarding attitude did, in fact, direct impact on the actual use of mobile learning by learner for educational sustainability; however, it’s impact on usage was completely mediated by students' BIM to use mobile learning.