The Effect of Strategic Partnerships on Achieving Sustainable Development: The Mediating Role of Business Performance in Saudi Telecommunications Corporation
Keywords:
Strategic Partnerships (SP); Sustainable Development (SD); Business Performance (BP); Saudi Telecommunications Corporation (STC); The Mediating Role.Abstract
The study aimed to identify the effect of (SP) on achieving (SD): The mediating role of (BP) in (STC), and to achieve the goal of the study, the researchers adopted the descriptive and analytical approach, selecting an easy sample of employees in (STC) within the managerial and technical job sectors. (75) employees. Distributed to them an electronic questionnaire was designed on Google and paper forms to collect primary data developed by the researchers. Statistical package (SPSS) and (AMOS) to process the collected data. The study found a set of results, the most important of which are: there is a statistically significant impact for (SP) dimensions: (Strategic Alliances, Relations with Partners and Knowledge about Partners) on achieving (SD) with the determination coefficient of (0.554), and also show that there is a statistically impact for (BP) in improving the effect of (SP) on achieving (SD) with an indirect effect of (0.134).
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