Gender Roles and Stereotypes in Mainland Chinese Television Dramas: A Critical Analysis

Abstract

Stereotypes and gender roles are terms used to describe cultural standards and expectations about the roles, actions and characteristics which are considered suitable for men and women. This research examines the complex setting of gender representation in television dramas produced in Mainland China, examining the relationship between changing socioeconomic dynamics, traditional beliefs and the influence of global media styles. Historians have perpetuated traditional gender roles by portraying men as providers and women as caring characters. These roles have their roots in Confucian beliefs. However, TV stories changed to represent a more varied and progressive view of gender as China saw rapid socioeconomic transformations. Narratives portraying women as multifaceted people defying conventional norms have become more prevalent due to the entrance of Western concepts, globalization and social media platforms. Though there has been a significant movement, gender stereotypes exist, especially in plays aimed at a younger audience, where they reinforce certain conventions and place emphasis on beauty standards. Using public chat datasets that represent modern discussion patterns, the research uses hypotheses to examine topics including male dominance, vocational diversity and the persistence of preconceptions. The concept of "transnational media consumption dissonance" is examined, presenting how exposure to contradictory gender representations in TV dramas, both local and foreign, affects people's Gender Role Ideology Measure (GRIM). The findings show a dynamic and changing gender representation that includes advancements and obstacles on the path to equality. In order to dismantle rooted prejudices and advance a more inclusive and varied depiction of gender in Mainland Chinese television plays, the research emphasizes the need of ongoing analysis and criticism.