Using Artificial Intelligence Applications to Create Contemporary Heritage Designs to Enrich Typography to Preserve Saudi Heritage

Abstract

Artificial intelligence is part of the environmental communication system of digital technology. The shift to digital technology and the development of information and communication technologies have become among the reasons that led to the creation of an ecosystem composed of digital technologies. The digital transformation of the printing industry affects its ability to produce and use data that has not been It was not possible technically or financially before, and the research problem is defined in how artificial intelligence applications can be used to create contemporary heritage designs to enrich typography to preserve heritage. The research is based on achieving three main entrances, which are the entrance to the study of the concept of artificial intelligence and its applications, the entrance to how to make contemporary designs from the Saudi heritage, and the entrance concerned with the implementation of innovative typographical commentaries by linking them to preserve the heritage. Through these entrances, the concept of artificial intelligence and the various plastic capabilities of this technology were clarified. And learn about the applications of artificial intelligence and its importance in the field of art in general and the field of printing in particular. The research followed the descriptive, analytical and experimental approach. Accordingly, we have made seven designs that are suitable for use in typographic pendants inspired by Saudi folk art, but they were processed using the artificial intelligence system, which is one of the most important modern design methods and sources that are used to enrich works of art. It is the most important of our findings.